Chris is the global managing director at Mother Tongue. Part of the Omnicom Group of marketing services companies, Mother Tongue provides transcreation, translation, insight and content services for global brands. He began his career in localization nearly 20 years ago, as a French and German graduate. Soon realizing he had found his calling at the junction of branding and language, his work has revolved around cross-cultural communication ever since. Mother Tongue seeks to deliver brand voices that are authentic and credible locally, as the best way of driving international engagement. As husband to a Peruvian wife and father to two young Anglo-Peruvian daughters, he also finds he frequently takes his cross-cultural work home with him! Hosts: Sarah Hickey, VP of Research, Nimdzi Insights Sarah is VP of Research at Nimdzi Insights by day, podcaster at The Troublesome Terps by night, and conference interpreter DE to EN by trade. Inge Boonen, VP of Consulting, Nimdzi Insights Inge is dedicated to providing localization, globalization, and multicultural insights to enterprise companies and language service providers. Learn more about the show and sign up for the mailing list on: https://www.nimdzi.com/c-suite-hotseat/ Head to https://www.nimdzi.com/ for cutting-edge market research and consulting in the language industry. Visit https://multilingual.com to catch up with the latest news of the language industry. This show is made possible thanks to a collaboration between MulitLingual Media and Nimdzi Insights. Oscar Betancourt - Video Director and Producer Evelyn Najarian - Communications & Marketing, MultiLingual Isabel Romero-Ruiz - Communications & Marketing, Nimdzi Insights Nika Allahverdi - Product Antonella Tiezzi - Design 00:00 Welcome 00:45 What does your company do? 01:04 Your dream career as a kid 01:40 How do you like to spend your free time? 02:32 3 destinations you'd like to visit 03:47 What is the best advice you've ever been given? 04:51 First Breakthrough 05:56 Your biggest challenge 07:36 The best moment of your career 08:28 3 main things that you spend your time on 09:29 Pet peeve when it comes to clients 10:24 Your biggest mistake 11:39 A waste of time 13:23 Most innovative thing you've ever done?
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